Two cheers for CLG who have rushed out a short document called Volunteering and neighbourliness: helping out in severe weather.
It's an odd mixture of advice about hypothermia and frostbite, some useful suggestions from Volunteering England, and encouragement to 'call in regularly on elderly friends, neighbours and relatives to see if they need help staying warm or getting provisions'.
It feels like some of the content should be on posters in shops, banks and post offices etc; some belongs in press releases so that local newspapers and other sources reproduce it; and some might even belong in leaflets for more general distribution.
Perhaps it's also worth thinking about a more considered version in advance of the next cold snap. Things like neighbours placing a home delivery order with a supermarket for an older person who may not have internet access; thinking about the welfare of their pets, which often worries them; walking in the house with an older neighbour - up and down the hall to get a bit of exercise can be very important. And CLG could be thinking about getting messages like these out through hyperlocal sites: by next winter please.